A Strategist.
Not an Agency.
40+
years across blue-chip, agency and growth-stage work
100s
of business brands positioned
1,000+
executive brands shaped
Strategy born from the bottom line.
I’m Mike Taylor. I help leaders and businesses clarify their unique value so they become the go-to choice in their market.
With 40+ years across blue-chip organizations, agencies, and growth-stage companies—and experience in finance, strategy, sales, and operations—I treat branding as a business asset: clear positioning and language that drives decisions and growth.
My grandfather taught me early: if you can’t boil an idea down to a clear sentence, it isn’t ready to live in the world. Procter & Gamble reinforced the same truth—clarity is what makes strategy executable. When it’s missing, even great work gets overlooked or forced into price conversations.
I work as a partner, not at arm’s length—bringing calm, discipline, and momentum when the stakes are high. My purpose is simple: to change businesses and lives by making value clear.
Trusted by Hundreds of Businesses
Over my career, I’ve advised leaders at high-growth firms across the country. I’ve supported everything from clarifying positioning for new ventures to facilitating turnarounds for private equity-backed firms—always with the same goal: make the value clear enough that teams can execute and the market can choose with confidence.
Here are a few examples of what clarity changes…
P&G Ventures
Elevated its brand strategy and story to increase presence, trust, and partnerships in the startup community.
iMFLUX
Revitalized the brand to reach business goals, empower the organization, equip sales, and communicate a customer-driven culture.
HORAN Wealth
Team and Ambassador Branding enabled expansion into new customers, geographies, and offerings.
Brainier
A complete brand transformation for a stronger competitive position and record sales for three years running.
Cincinnati Children’s
Elevated its brand strategy and story to increase presence, trust, and partnerships in the startup community.
Coldwell Banker
Created a step-change in both performance and effectiveness of agents and their teams through branding and storytelling.
Experience the power of clarity.
See what happens when your story matches your potential—so the right people understand you, trust you, and choose you.
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